In this first part of our two-part research series, we looked at how B2B brands have established their digital foundations with core channels like search, email and display. Now that so much of research, purchase and client engagement are online, committing to digital will require a mastery of these core capabilities. 

Get your copy of the report and see how your B2B marketing peers are answering the call of change and their outlook on a new and steady state of business. 

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